Search
Engine Submission Services
Submission
to the search engines is an important part of your online marketing.
You need to submit your site so that your potential buyers
are going to be able to find your site.
Focus on the major search engines and directories
Only
the major search engines and directories will bring you any traffic. Research indicates that 95% of all people
who search for information on the Internet use the top search engines
and directories.
Submission services that submit to 1,000 or 2,000
search engines and directories won't get you traffic. The purpose
of most of these search engines is getting your email address when
you submit your site to send you junk email.
You should
submit your site to the top 20 search engines only. About 98% of the search engine traffic your site is going to
get is going to come from the top 20 engines. The other 2% is going
to be from everywhere else. Think about that math. If 98% of your
results are going to come from 20 places, why would you spend one
second of time or money on the other 200? They are only producing
2% of what you are getting.
Top 1,000 submission tools are a scam because there
are only about 300 search engines. The other 700 (or more) are FFA
link pages or classified sites.
The
major search engines and directories include:
Yahoo, AltaVista, AOL Web Search, Ask Jeeves, FAST (AllTheWeb),
Google, HotBot, Inktomi, IWon, Lycos, MSN, Open Directory (dmoz),
Teoma, and WebCrawler.
What's
Involved in Search Engine Submission
- Research
how each of the major search engines work.
- Read the
submission rules and instructions for each of the major seach
engines.
- Determine
your optimal keywords. Keyword analysis and search
engine optimization of your pages is a must to achieve high
search engine ranking.
- Write
descriptions and titles for your Web pages before submitting
to search engines and directories.
- Create
pages that are optimized for those search engines.
- Submit
each of these optimized pages to the search engines.
- Wait to
see the results of your submissions (a couple of weeks to a
couple of months).
- Repeat
the process over and over again until you are successfully ranked.
- Re-optimize
pages that have low rankings.
Maintaining
Top Ranking
- You will
need to constantly monitor the ranking of your site in all the
important search engines. Each search engine frequently changes
its algorithms and your competitors will also be trying to get
their sites to the top. This means that you may have a "top
10" ranking today with some of the search engines and have a
different ranking next week.
- You'll
need to continue researching the popularity of your keywords
and check statistics.
If
you can spend a minimum of 2 to 3 hours every day to search
engine optimization and know how to do it successfully, then you
can do it yourself. Hiring a search engine positioning specialist,
also called search engine optimization specialist or seo, allows
you to concentrate on running your business.
We
continuously research search engines, their rules, algorithms, what
they like and dislike. We also have specialized software to check
your ranking, check keyword popularity, check meta tags, and more.
If you decide to do it yourself, we recommend that you use WebPosition
Gold - the software that most search engine ranking experts use.
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