Writing
Your Page Titles and Descriptions
to Get Top Search Engine Ranking
Subscribe
to "Profitable Web Strategies" Ezine
Get Top Positioning With Google Instantly
Search Engine Successes
Home | Contact
Keywords
and META tags can dramatically improve your search engine ranking.
It's important to learn keyword strategies and spend time writing
descriptions and page titles. You will need them when submitting
your site.
META
tags are part of your HTML code. The Web visitor does not see them.
Some search engines and directories read the information in the
META tags of Web pages to index and cannot index your site without
them. Others search engines use the keywords, description, and site
title you provide when registering a site. The most important META
tags for search engine indexing are the title anddescription tags.
Click here to see how META tags look like.
While
some search engines use the information in the META tags, others
use the text of Web pages, especially the first words, sentences,
or paragraphs to describe and list Web pages. That's why it's important
to place your most relevant keywords in your headline and the first
paragraph of each page. Avoid graphics or banner ads before your
first paragraph to maximize your keywords on top of your pages.
Follow these tips to write effective page titles, and site descriptions.
Page
Title
The
page title is very important to obtain top search engine ranking.
The title of a Web page appears on top of the page in the title
bar of the browser. Web pages that use your search terms in the
title will rank higher with some search engines than pages that
contain them in the text only. Follows these tips to write your
page titles.
- Write a
powerful headline for the title of your site. The title you
submit to search engines is often used to list you in their
directory.
- Keep the
length 20 words or less. Longer titles may be cut off in the
search engine listing.
- Create
a title for each Web page.
- Include
the most important keywords and phrases your visitors are likely
to use when searching for your topic.
- Starting
your page title with a letter toward the beginning of the alphabet
(A, B, C) may increase your chances of appearing near the top
of the listing in some search engines.
Samples
of Titles
Five Star
Web Design provides user-friendly Web design and free tips to
design and promote your Web site, boost traffic, and increase
sales.
Five Star Web Design designs easy-to-navigate Web sites to maximize
sales for small businesses in San Diego, California.
Site
Description
The
site description is used by most search engines to list the description
of your Web site. When providing your own description in the META
description tag, your listing may be displayed in the search engine
listing as you provide it. If you don't provide a META description,
the search engines will generate a description from the content
of your page. Follow these guidelines for better results.
- Write descriptions
of your Web site of various lengths (one to three sentences).
Submit the maximum allowable length to the search engines to
convey a persuasive message.
- Make your
description informative and compelling to attract visitors to
your site. Provide a benefit or solve a problem.
- Include
your most important keywords and phrases.
Sample
Descriptions
- Get your
Web site noticed and increase online sales with an easy-to-read-and-navigate
Web site.
- Get your
Web site noticed with effective Web design.
The
best way to consistently maintain a high ranking is by including
keywords in your Web pages and META tags. Including keywords in
your headlines, first paragraphs of your Web pages, page titles,
and META descriptions can make a big different in your search engine
positioning. It's worth spending time writing keywords, descriptions
and page titles.
Profitable
Web Strategies can insert your HTML tags in your Web pages.
Call
us to optimize your Web site
and set up your Google presence today.
(760) 722-0290
|
